Organizational Culture: Creating a Positive Workplace Atmosphere

Every week, full-time employees spend around 40 hours at their workplace; some of them spend more time in the office than at home. Creating a positive atmosphere is necessary because it impacts the workers’ professional lives, as well as their personal lives. One way to establish such an environment is the implementation of organizational culture.

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Culture in the workplace involves the beliefs, ideologies, values, and principles shared collectively by everyone in the organization. For some, organizational culture has become a mere buzzword because while it is frequently mentioned, there are people who do not fully understand the concept.

Its significance, however, cannot be understated as it shapes the way individuals behave with others inside and outside the organization. It sets and maintains the values that members manifest, influencing how they interact with those around them.

This is important because it is normal for organizations to employ workers from different demographics, which means that these people hold different attitudes, mentalities, sensibilities, and tendency.

A strong organizational culture will help these employees adjust well and accept their roles and functions willingly. It can bring out the best in them, and cause them to go the extra mile.

Organizational leaders should then make sure to prioritize the creation and implementation of a strong culture. It is their responsibility to shape the organizational culture and empower everyone to abide by that culture.

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Dougherty Marketing provides training services and mentorship programs that aim to help leaders and entrepreneurs create opportunities for success. Visit its official website to understand the company better.

The Surprising Traits You Should Have To Be a Successful Entrepreneur

A common question young entrepreneurs ask marketing strategists is, “how do I become better?” Leadership mentors often have their personal opinions about the topic. Truthfully, there are many ways to improve one’s self. However, an oft-forgotten topic is the characteristics that make a successful entrepreneur. Listed below are a few surprising ones that are needed to attain a great business career.

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Is comfortable admitting that they do not know things: It is a misconception that the best entrepreneurs know everything. Leadership trainers constantly remind their clients that it is not only okay to admit they don’t know everything, but also incredibly helpful. The most successful entrepreneurs can identify their weaknesses and then take the steps to correct them. Openly admitting knowledge gaps also opens the entrepreneur to other opportunities.

Willingness to be cautious: Again, entrepreneurs do not have to be typical go-getters. It is okay to be a little cautious and to plan ahead. Note that there is a fine but distinct line that separates caution and fear. The successful entrepreneur can tell the difference between the two and find the correct balance.

Focusing on relationships: Not everything is about sales — and the best entrepreneurs place a lot of their stock on building personal relationships. Business owners understand that these relationships will not only provide information and support but can, eventually, lead to sales. Remember that a repeat client base is essential to a growing business.

The ability to say no: Perhaps because of popular media, but it is not true that entrepreneurs say yes to every opportunity. Sometimes the best decisions are those that require a little forethought. It can be a little intimidating to say no to an opportunity, but entrepreneurs need to understand that not every risk is a prize — sometimes risks are really risks.

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The most recommended advice, however, is to seek the knowledge and expertise of a trusted mentor.

Since 2001, Dougherty Marketing in North Carolina has been helping clients become their best through their training services. To learn more about them, follow this blog.

Hitting The Bull’s Eye: Effective Goal Setting For Small Businesses

Fulfilled goals are a sign of success. In managing a small business, goal setting is a way to track progress and direction. Unfortunately, many businesses have been so used to setting goals that are unattainable and could lead to discouragement. To put an entrepreneur and their team’s perspective on the right track, here are some tips for effective goal setting:

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Determine long-term and short-term goals.

Setting a timeline for goals is important. In order to keep the team on their toes, the key is to decide which of the goals are for the long haul and which ones should be achieved in the next weeks or months. Differentiating will help the team focus on the task at hand while planning in advance for the not-so-urgent ones.

Set SMART goals.

The acronym SMART stands for specific, measurable, attainable, relevant, and time-based. Having this guide in mind will help in sorting which goals are really worth pursuing. It might take more time to list the goals, but the team will have a better idea on how they’ll work to achieve it.

Have accountability meetings dedicated to setting new goals and tracking the team’s progress.

Transparency is important in accomplishing goals. Instead of having a quarterly or a yearly goal setting meeting, why not make the gatherings more frequent? It doesn’t have to be long. The purpose is to track the business’ progress with the rest of the team. When some goals no longer fit the bigger scheme of things, the group can deliberate on whether or not to keep at it. When the team hits a target, this is also a good place to announce and celebrate it.

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Keeping track of progress is important to gauge the growth of a business. When teams know their aim, they’ll have better chances of hitting it.

Brian and Jenn Dougherty are the founders of Dougherty Marketing. To know more about its services, visit the company’s official website.

The Common Accounting Pitfalls of Business Owners

Business owners have more responsibilities than the ordinary employee. They’re lucky if they have spare time to relax. With all the things they have to think about and take care of, mistakes are unavoidable. It’s okay to make small mistakes in a business, but you can’t afford to make big ones. Here’s a list of a few accounting mistakes that business owners need to be aware of.

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Book entries

Sales taxes, checking statements, credit card statements, income and expenses—- all these should be put in the books on time. The more current the information, the less risk of making the wrong business decisions.

Accounting technology

Business owners need to learn how to use the latest accounting software out there to save themselves hours of work. Overlooking technology only shows a failure to adapt to changing times, and that is fatal to a business.

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Personal finances

Business owners should always keep personal transactions separate from business dealings. Mixing both could ruin accounting, and worse, catch the eye of the IRS. Vacation receipts, and other luxury expenses charged to the company are usually questioned.

Receipts

Receipts are powerful. They can clarify expenses and be used as justifications for accounting items. They should never be discarded.

Dougherty Marketing was founded by Brian and Jenny Dougherty to help business owners with their own businesses. For more about Dougherty Marketing visit the official website.

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Service: A Prerequisite To Good Leadership And Success

People tend to form glamorous visions of success in their heads. The power suits, corner offices, corporate luxuries, the fame. While it’s not wrong to aspire for such, they shouldn’t form an obsession. Stereotypes of success distract from the actual legwork in getting there.

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Part of that legwork is getting a feel of the ground. The most compelling success stories are truly bottom-up. Think of a startup founder toiling away in his or her garage, building an online platform for a target market with minimal resources at his or her disposal. Or a CEO who started as a sales professional then progressed up the ladder through sheer hard work and loyalty. There are countless examples out there, and people must not be cynical about hard work when they hear stories of nepotism in the office or when they are bogged down by workplace politics.

Success is really just a benchmark for having created or done something for the benefit of others, whether a target market, a community, or simply the general public. Its key component is service, whether in the form of time, knowledge, or resources. And while recognition from others should not be the primary goal, service gets a person in touch with others, hence setting off a culture and base of cooperation and assistance in the achievement of personal goals.

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The character-forming training that is service should not be calculated. Ergo, service must not be used as a way to the top. It should be practiced for what it really is — an opportunity for skills development and socialization.

Dougherty Marketing excels in helping people create other opportunities for success through mentorship and coaching. Get more insights about success through the company’s official website.

How To Build Your Network To Grow The Business

In starting a business, you will soon learn about the value of having a vast network. During the initial stages, you are bound to meet difficult challenges, and you could use all the support you can get from people. Some new entrepreneurs launch a business with only a very small circle of professionals who could give advice or offer help with the launch. While it is not ideal, do not be discouraged. As you begin to grow your business, you should also start expanding your network.

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Some communities have groups or workshops for newbie entrepreneurs. These social gatherings are great opportunities for networking. In attending these meetings, try not to sell yourself or your business hard. Instead, show a genuine interest in people. In fact, the better way to network is to offer how you can help others. By developing genuine relationships, others would naturally want to contribute to your success in the way they can.

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Take advantage of social media not only to promote your business but also to get to know people. Facebook has several groups for like-minded individuals and these often provide a space for people to ask questions and to seek advice, working just like a forum.

Dougherty Marketing offers mentorship and training to those looking to improve their entrepreneurial and leadership skills. To know more, visit this website.

What Makes a Great Business Leader?

The greatest business leaders are made, not born. Their triumph is a product of years of sweat, blood, hard work—and of course—some traits that made them who they are today. Below are certain characteristics that great business leaders possess that earned them success.

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Courage

Successful business leaders are not cowards. They take calculated risks, and they know the repercussions of their actions. Leaders need the courage to face competition, challenges, and failures. They do not stop after one failed attempt—they use their failure as motivation to improve their craft. Without courage, one can never lead a business.

Strong will

Great leaders stand by their beliefs and are not easily swayed by negative comments and adversaries. Take Walt Disney for example. Others told him he lacked imagination and his ideas weren’t that great. But he did not let these comments stop him from doing what he did best. After a few years of hard work, he became a household name for his animations, which landed him 22 Academy Awards and cemented his legacy.

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Creativity

It’s hard to resist competition, but innovation will make one distinct from the other. Effective leaders understand the need for something new and they make it work.

Team oriented

A good leader encourages teamwork. While they may be great on their own, they have an eye for great talent. They bring wise, talented, and trainable people on board who can help them make the best out of their business. They do not get all the credit for every success. They know how to delegate tasks, and they acknowledge the hard work their team members put into the success of their brand. They may have started the vision, but their team members help in the execution of that vision.

Dougherty Marketing has been helping individuals achieve business success through mentorship and training services since 2001. Learn more about the company’s programs by visiting their website.